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Strategy, planning and communication policy

An effective PR process begins before the first message is presented to the public. We support clients in defining their target audiences, clarifying their communication objectives, assessing potential risks, shaping key messages and selecting the most suitable communication channels. In this area, our services cover PR strategy development, campaign planning, reputation positioning, the shaping of communication policy, stakeholder identification, crisis-communication preparation, media planning and other related matters.

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What this includes

  • Audience definition
  • Objective setting
  • Key message development
  • Channel selection
  • Stakeholder mapping
  • Risk assessment
  • Crisis preparation

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We define your audiences, messages and channels before a word goes public.

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